The "B" is embroidered with Fly-Stitches. The small daisies are bullion knots (eight wraps) done in sz-5 perle cotton. The large daisy is done in Straight Stitches that cross in the center. I then tacked the center a couple of times and added more straight stitches between the pattern layout lines at about 2/3 the length of the main ones. Each Staight Stitch has a French Knot at the end. The leaves are done in Detached Chain Stitch.